Sustainable Exhibiting: Redefining the Future of Events
In this article, Freeman explores practical strategies for sustainable exhibiting, helping event professionals reduce their environmental impact without compromising creativity or engagement.
Articles by Editor
Wipe Out Waste – Your Toolkit for Circular Events
Zurich Convention Bureau has developed this practical toolkit for circular events, providing event professionals with actionable strategies
Case Study: 100 YEARS PIONEERING AEROSPACE IN SPAIN – AIRBUS (German)
Client: Airbus Event: 100 YEARS PIONEERING AEROSPACE IN SPAIN Location: Spanien Ziel und Geschäftsbedarf des Erlebnisses: Die Veranstaltung „100 Years Pioneering Aerospace in Spain“…
Case Study – Lenovo – Lenovo 2024 North America International Sales Organization Kickoff
Kiku Vivis, Event Strategist from The Special Event Company speaks with LaTosha Smith, North America Events Manager at Lenovo.
Freeman Unveils 2025 Gen Z Report: Insights on Careers, Digital Habits, and Live Events
Freeman Unveils 2025 Gen Z Report: Insights on Careers, Digital Habits, and Live Events
Case Study: AER JAHRESTAGUNG 2023 – AER KOOPERATION (German)
Case Study: AER JAHRESTAGUNG 2023 – AER KOOPERATION Client: AER Kooperation Event: AER Jahrestagung 2023 Location: Amsterdam, Niederlande Ziel und Geschäftsbedarf des Erlebnisses Die…
Case Study – Berkadia – Berkadia ONE Forum
In this episode of the 5 at 5 Podcast, Heather Young, Associate Director of Marketing at Berkadia, joins Anita Howard, Strategy Director at ICE to share the story behind Berkadia’s award-winning event, Berkadia One Forum.
My Career Story with Alexandra O’Malley, Director, Head of Event Activation at Barclays EME
In this podcast, Nick Moore, Senior Business Development Specialist from Cvent chats with Alexandra O’Malley, Head of Event Activation at Barclays, about her unique career journey from law to the event industry.
My Career Story with Monique Ruff-Bell, Chief Program & Strategy Officer, TED
In this episode, Stefani Hass, Senior Director of Marketing at Cvent, sits down with Monique Ruff-Bell, Chief Program & Strategy Officer, TED.
Case Study – BBC Studios – BBC Creator Lab 2024
Tune in to listen to Georgia Toppin, Senior Event Producer at BBC Studios, and Michaela Schmidt from Austria Center Vienna discussing the innovative Creator Lab initiative by the BBC.