In this episode, we’re joined by Adele Davy-Edwards, Marketing Manager UK at Vanguard, and Alison Warwick, Group Head of Client Development at Strata.
Adele fell into events the way a lot of people do. Graduated into a recession, started in recruitment, and somehow ended up spending the next 15 years building events teams, running client programmes and designing experiences that are anything but run of the mill. Her current project is taking over an entire Tough Mudder course in London for 1,500 industry professionals. That tells you something about how she thinks about events.
What she loves most is the industry itself: the fact that events and marketing people, regardless of where they work or what they specialise in, tend to genuinely look out for each other. It’s a small community and she’s clearly found her place in it.
She’s also got a lot to say about how careers in this space really develop. Not through formal qualifications, but through getting stuck in, making mistakes and learning from them. There’s almost a bit of magic to it, she says, and you either have it or you’re working to find it.
A warm, honest and energising conversation.
Listen here, episode releases 5pm on 27/8/2026.